Discover your brilliant smile when you join us in The Insiders Church and Dwight Toothpaste campaign, featuring Arm & Hammer and Pearl Drops Toothpaste.
Treat your tooth enamel to some extra special care when you try Arm & Hammer or Pearl Drops Toothpaste home while sharing your opinions in person and online.
DISCOVER THE PRODUCT
SHARE THE FUN
ACTIVITIES
REPORTS
COMPLETE THE END SURVEY
Open your pack and get to know the product. Share your first impression with us and on social. Add an unboxing picture or video!
Get the word out: take pictures, share on social media, tag, hashtag, surprise your followers.
Write Testimonials to inform other people about your experience and helpful, detailed opinion.
Tell us all about your online posts! Send us a report each time on what you've posted where.
Give us your final opinion and experience about this product and this campaign by completing the end-survey
Arm & Hammer Baking Soda Toothpaste
Enjoy a naturally whiter smile with Arm & Hammer’s line of vegan toothpastes, all made with naturally derived ingredients for clinically proven oral care. We use the highest quality ingredients and the most advanced technology in oral care to provide you the best results. Baking soda, fluoride and patented Liquid Calcium and Micro Polisher technologies give you outstanding whiteness and overall protection so you can have stronger and healthier teeth and gums.
Pearl Drops High Performance Daily Whitening Toothpaste
Pearl Drops line of Daily Whitening Toothpastes are clinically proven and provide instant and lasting whitening effect and superior stain removal with without damaging enamel. Achieve outstanding whiteness with powerful natural ingredients like Activated Charcoal with a long-standing history of detoxifying and cleansing benefits, Perlite a natural stain removing agent used by dentists and Liquid Calcium, a natural mineral to help teeth repair themselves.
If chosen to participate, you will receive one of the following product groups:
Product group 1
Product group 2
Product group 3
Product group 4
The Insiders Toothpaste Campaign is driven solely by your opinions and experiences, and in order to complete your Word of Mouth mission to the fullest, it’s important that you share them! Here’s how:
Step 1: Share your impressions
Engage on the blog and share your initial thoughts with other Insiders. Tell your friends and family about your experience and begin sharing it in your review at the My Review tab.
Step 2: Spread the word online
Make sure your review follows our Insiders code of conduct so it’s ready to share online with other shoppers. By sharing your stories, pictures, and videos, you can offer others a behind the scenes look at your product experience.
Step 3: Take it viral
Take your experience viral on social media via Facebook, Instagram, and YouTube. Use the campaign hashtags in your posts and give the world the exclusive Insiders scoop. #ArmandHammerBest #PearlDropsBest and tag @armandhammeruk_official @armandhammeruk @pearldropsuk @pearldrops
Step 4: Share your feedback in the End Survey
At the close of the campaign, you will be asked to complete a survey sharing your overall feedback, helping to provide brands insights into how you used the products, what you enjoyed, and what could be improved.
Arm & Hammer 100% Natural Whitening Protection Toothpaste
Arm & Hammer 100% Natural Gum Protection Toothpaste
Arm & Hammer Charcoal White Toothpaste
Pearl Drops Luminous Bright Toothpaste
Pearl Drops Instant Natural Toothpaste
Pearl Drops Lasting Flawless Toothpaste